A set definite objective must be established if we are to accomplish anything in a big way.
John Mcdonald – [Goals]


The intensity of your desire governs the power with which the force is directed.
John Mcdonald – [Desire]


To enjoy enduring success we should travel a little in advance of the world.
John Mcdonald – [Excellence]


We have been endowed with the capacity and the power to create desirable pictures within and to find them automatically in the outer world of our environment.
John Mcdonald – [Imagination]


You return and again take the proper course, guided by what? — By the picture in mind of the place you are headed for…
John Mcdonald – [Goals]


Your mind, which is yourself, can be likened to a house. The first necessary move then, is to rid that house of all but furnishings essential to success.
John Mcdonald – [Compromise]